The ORA show has been canceled for 2020. The ORA board elected to make this change given the continued uncertainty in both public health and business conditions.
ORA reps are committed to the success of our retailer partners, and store buyers are encouraged to use the directories on this site (links at left) to connect with the people and products that can help drive their success.
Several industry organizations have compiled resources:
Outdoor Reps Association (ORA) is a trade association with the mission to connect reps and retailers in the upper Midwest. Our membership is composed of sales professionals who represent both established and up-and-coming brands in the outdoor recreation industry, including apparel, footwear, and accessories for all sorts of outdoor lifestyles.
Our signature event is our summer trade show, where hundreds of rep/retailer meetings help both parties plan their business for the next selling cycle.
Each year we connect retailers from our region with hundreds of the brands they rely on to run their businesses.
The Buyers' Guide (currently 2019 edition) is available for download
(PDF file, 5.8 MB).
This website is the most up-to-date resource available for connecting with outdoor brands in the Midwest.
To learn about becoming an ORA member or to be added to mailing lists for the show, please contact us